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ANDREW STANTEN He also serves as vice-chair of the Marketing Advisory Committee for ArtsQuest, the premier arts and cultural organization in Northeastern Pennsylvania. Prior to launching Sagitta, Andrew spent 15 years bringing successful marketing, public relations and new business development strategies to life for businesses big and small, international and local. As Director of Communications at Lehigh University, Andrew was responsible for raising awareness of the university. Under his direction, media visibility for the institution more than tripled in less than three years. At Rodale Inc., Andrew led the team responsible for developing new direct marketing programs that resulted in an unprecedented 30% increase in response rate. His work in advertising, partnership marketing and publicity helped generate millions of dollars in sales for such internationally known Rodale brands as Organic Gardening, Bicycling and Backpacker magazines. Andrew earned his MBA from Lehigh University and graduated from Syracuse University with a degree in Communications Management. |
STAN ZUKOWSKI Stan has spent 17 years developing, launching and managing nearly all forms of print and electronic communication: books, newspapers, magazines, websites, e-newsletters, special events, advertising and direct marketing. He is also active in the local community, serving on the board of Meals on Wheels of Northampton County. At Rodale, he worked as an editor for magazines, books and websites, including internationally known brands like Bicycling, Backpacker and Men’s Health. At Bicycling, Zukowski was responsible for writing and editing the magazine’s articles and marketing materials, including media kits, press releases and industry newsletters. As Online Director of Backpacker, he managed the simultaneous launches of three commercial websites in under six months, on time and under budget. As Executive Director of Donor Relations at Lehigh University, Zukowski managed the communications and special events team for the university's development department, nearly doubling his staff's output over two years—with no increase in the budget, and one fewer person on the team than when he started. |